Does Trust Even Matter? Behavioral Evidence for the Disconnect Between People’s Subjective Trust and Decisions to Use Autonomous Vehicles
Published: 2025
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Publication Name: Does Trust Even Matter? Behavioral Evidence for the Disconnect Between People’s Subjective Trust and Decisions to Use Autonomous Vehicles
Abstract:
One of the most prevalent findings in the autonomous transportation literature is the strong connection between human trust and intentions to use autonomous vehicles (AVs). Indeed, trust is widely regarded as an essential antecedent for the adoption of AVs, a finding based primarily on survey-based methodologies. However, psychological theory has long suggested that self-reported measures of intention are fraught with contradiction – people often say one thing and do another. We examine this potential dichotomy here by experimentally characterizing the relationship between self-reported trust and behavioral decisions to use AVs. An initial survey of 444 participants assessed trust in AVs, identifying three trust categories: high, moderate, and low. Results demonstrated that people trust human rideshare drivers more than AVs. A subsequent in-lab behavioral study with 72 of these participants involved choosing a ride in an AV or a human-driven vehicle. Contrary to prevailing assumptions, our results reveal a deep chasm between intention and behavior: 97 % of participants, regardless of trust rating, chose to ride in the AV. This finding indicates that situational context, curiosity, and immediate circumstances heavily influence decision-making, mediating (and even overshadowing) self-reported trust levels. Employing Cognitive Dissonance Theory, we offer potential explanations for why participants reconciled their initial distrust with their subsequent actions. Our findings challenge the narrative that self-reported trust determines AV adoption and highlight the importance of situational factors in shaping user behavior. Using these results, we offer new insights and guidance for deploying AVs, suggesting that controlled, low-risk environments could facilitate broader acceptance of this emerging technology, providing a practical solution to the AV trust problem.Citation:Fink, P.D.S., Brown, J.R., Kutzer, K.M., & Giudice, N.A. (2025). Does Trust Even Matter? Behavioral Evidence for the Disconnect Between People’s Subjective Trust and Decisions to Use Autonomous Vehicles. Transportation Research Part F: Traffic Psychology and Behaviour (TRF), 114, 99-117. DOI: 10.1016/j.trf.2025.05.024.